The official WhatsApp Business API, made simple
Send to customers reliably, at any volume, on Meta's official WhatsApp Business Platform — the sanctioned channel that won't get your number banned. Sendora handles the setup, syncs your approved templates, and shows the cost before you send.
Official and reliable
Messages go through Meta's WhatsApp Business Platform using approved templates — sanctioned, stable, and not at risk of a ban for sending as intended.
Setup without the console
Connect your WhatsApp Business number and Sendora validates it, registers it and syncs your approved templates — no wrestling with Meta's developer tools.
See the cost before you send
Sendora shows a plain-language estimate of Meta's per-message fee before a campaign goes out, so there are no billing surprises.
API or personal engine?
Personal engine
The personal engine sends from your own number with no per-message fee, but automating a personal account breaks WhatsApp's rules and risks a ban. Best for low volume to your own contacts, at your own risk.
WhatsApp API
The Business API is the recommended path: official, reliable, works at any volume, and won't get your number banned. Meta charges a small per-message fee; Sendora sets it up with you.
Common questions
What is the WhatsApp Business API?
It's Meta's official channel for businesses to send template messages to opted-in customers at scale — the compliant, sanctioned way, subject to Meta's approval and quality policies.
Is there a fee?
Meta charges a small fee per message, which varies by country and message category. Sendora shows the estimated cost before you send; Meta bills you directly.
Do I need a separate number?
Yes — the Business API uses a dedicated business number that isn't active on the regular WhatsApp app. Sendora walks you through connecting it.